Which is better for Chongqing Convention and Exhibition Company?

Publish Date：2019-04-19

Which is better for Chongqing convention  Convention and Exhibition Company?

Many people don't know how to plan an exhibition. The planning details of the exhibition company are very important. They can be described as "very detailed, eight-point experience". The exhibition is a new industry, and the career of the planner is just born. Many people have been engaged in this profession before, but because there is no definition of this position, some people still do not know that the occupation they are engaged in is actually the exhibition planner. When you get an exhibition or conference, you must first consider its scale. What is the flow of people?

Can communicate with the organizer, because the organizers often exhibit, there is a very accurate forecast for the number and size, but also refer to the statistics of the recent exhibitors. Then it is to determine the location of the exhibition. After the location is determined, the design plan should be planned. According to different exhibitions, different program contents should be designed. First, we must design the preface hall, the flow of people, then the location of the lounge, the interactive hall and the exhibition halls. The placement of the standard booth and the relationship with the flow of people must be considered. Every detail must be considered, where is the entrance? Where does the audience enter and how do professionals enter the market?

Conference exhibition planning summary

1. To study the psychology of the exhibitors;

2, to fully prepare people, time, land, things, money, etc.;

3. To be grouped;

4. Find potential customers;

5, product introduction;

6. Expand brand awareness;

7, consider all, to earn back;

8. Finally, follow the effective information and follow up after the meeting.

Conference and exhibition planning details process

One: Conduct targeted market research on enterprises

Collect all kinds of information about the project, including texts, pictures and videos. The collected data should be classified and archived.

Second: develop a detailed and complete exhibition planning plan

Determine the target market of the exhibition, the scale of the exhibition, the selection of exhibits, the number of audiences, the size of the exhibition area and the budget for the exhibition.

Three: pre-implementation training

Let all the implementation staff understand the spirit of the exhibition planning program, be familiar with the planning requirements, and master the work, methods, steps and skills of the implementation plan.

Four: design and production of printed materials

Use the exhibitions of the exhibition, pre-show news, media reports and other means to carry out pre-publication, expand the influence of the company and attract more target customers.

Five: booth layout and display

Commissioning installation of the equipment, staffing of the booth.

Six: related exhibition services

According to the specific situation of the participants and the number of people, arrange the corresponding vehicles; according to the preferences of the participants, book various types of meals, recommend different dining places; design different leisure modes and travel routes according to the preferences of the participants. Introduce the entertainment facilities near the hotel.

Seven: Do a good job evaluation of the activity

Open a summary meeting and do a good job in public relations work

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